overads
About overads

For everyone who does the marketing after closing time.

We built overads for the owner writing captions at midnight, the founder who forgot to post for a month because the orders finally came in, and the two-person agency answering ten clients at once. It takes the work you never have time for, and it always asks you first.

See pricing
  • 2026Founded, straight after the Flashoot exit
  • BootstrappedBuilt in public, hiring slowly
  • Read-onlyOn your ad accounts. It suggests, you decide.
What overads is

It does the work. You say yes.

overads is an AI marketing agent for small teams. Describe a marketing job once; it drafts the posts, reports and ad recommendations, publishes to Instagram, Facebook, LinkedIn, X, Bluesky, Mastodon and Pinterest after you approve, and starts at $19 a month. Ad access is read-only.
  • WorkflowsDescribe a job in plain English. overads drafts the post, the report or the recommendation, and waits for your yes.
  • PublishWrite once and post to Instagram, Facebook, LinkedIn, X, Bluesky, Mastodon and Pinterest, on a calendar you can see.
  • Ads managerMeta, Google, X and Snapchat ad accounts in one view. Read-only: it suggests, you decide.
  • Images and videoAsk the assistant in the chat for an on-brand image or a short video. You approve each one with a tap.
The story

It started with a spreadsheet we hated.

Anyone who has run ads for a small company knows the Monday ritual: six tabs open, one spreadsheet, and the first hour of the week spent copying numbers before a single real decision gets made. The tools that promised to fix it were either too shallow to help or priced for a company ten times the size.

The worst part was the lag. A campaign could quietly waste money for days before anyone noticed. Not because anyone was careless, but because the information was scattered across too many screens for anyone to see it in time.

So we built the thing we kept wishing existed: every ad account in one place, one clear read of what the money brought back, and a short note each morning saying what changed. Friends who run ads tried it and would not give it back. Everything since has been making that Monday morning this easy for everyone else.

Why we built it

We did not set out to replace anyone. We set out to delete the busywork.

Every founder we spoke to described the same evening: six tabs, one spreadsheet, and a report due tomorrow. None of them described the part they liked. So we started with the part they did not.

  • Rewriting the same caption four times, once per network
  • Exporting last week's numbers into a deck nobody reads twice
  • Checking five ad accounts for the budget that ran away
  • Chasing which post actually produced the lead
  • Waiting three days on a designer for one image
  • Rebuilding the Monday report from scratch, again

Everything above is something overads now does on its own. The rest of the job, the judgement, stays where it belongs.

The people

Small on purpose. Everyone ships.

No layers, no handoffs. The people in these photos write the code and answer the support inbox, which is the shortest possible distance between a complaint and a fix.
Shreyak Singh, founder of overads

Founder

Shreyak Singh

2x founder · ISB · Engineer, ex-Amazon

Shreyak Singh started out as a professional fashion photographer with a computer science degree, shooting for brands such as VH1, Fastrack and Radisson Blu. After the lockdown he turned that eye for how brands look toward building the technology behind them.

In 2023 he founded Flashoot and scaled it to close to $1M in revenue before exiting in 2026. Alongside it he built WTMF AI, an AI emotional bestie app that reached 5,000 users within three months of launch and was later acquired by a startup in the mental health space.

He has stayed in the startup ecosystem because he loves hard products: the kind that have to be designed and engineered. He started overads in 2026, straight after the Flashoot exit.

Part of

  • 1752vc
  • Alta Lab

Previous startups

  • Flashoot
  • WTMF

The team

  • Kruthivarsh Koduru, Sales & Operations, overads
    Kruthivarsh Koduru

    Sales & Operations

    Ex-WTMF AI, emotional AI builder

    Turns cold lists into closed revenue.

  • Inzemamul Haq, Senior Engineer, overads
    Inzemamul Haq

    Senior Engineer

    NASA Space Apps winner, ex-Google DSC

    Ships the impossible.

  • Sameen
    Sameen

Early supporters and advisors

  • KV Vikas
    KV Vikas

    M.Sc. Management, University of York

  • Praketh Gondesi
    Praketh Gondesi

    Director, Rustred

  • Aman Singh
    Aman Singh

    Senior Engineer, UK

How we build

Rules we wrote down so we cannot drift.

Habits we re-commit to every other week, written where customers can hold us to them.

  • A blank, never a guess

    When something cannot be measured, overads shows a blank and says why, instead of a zero you might plan around.

  • We look, we never touch

    Connecting an ad account lets overads read your numbers. Pausing, editing and spending stay in your hands.

  • Your workspace is yours

    Each workspace's data is kept apart from every other, and your platform logins are stored encrypted and used only to fetch your own accounts.

  • Saying no, on purpose

    No 60-page enterprise contract, no support that means asking strangers in a Discord, and no AI that changes your campaigns.

The chapters

A short history, told honestly.

  1. Early 2026

    A weekend project, out of spite

    It began as a small tool to kill the spreadsheet that opened every Monday morning. Friends who run ads asked for logins before it had a name. That was the first hint it was a product, not a script.

  2. Spring 2026

    The first platforms plug in

    Meta and Google connected properly: sign in once, and every campaign, ad set and ad shows up by morning. Then came the daily brief, a short note each morning on what changed, written from your numbers and not from generic advice.

  3. Summer 2026

    It stopped being just a dashboard

    overads learned to make ad images and copy from a website link. Publish took over the posting calendar, and Signals started reading how search engines and AI answers describe you.

  4. Autumn 2026

    From dashboards to workflows

    The product turned from screens you check into workflows that read your ads and posts, then draft the post, the report or the recommendation. Every one starts out asking first, and none of them changes an ad account.

  5. Today

    Small on purpose

    Bootstrapped, building in public, hiring slowly. The product does the work and waits for a yes: workflows draft, a person approves, and your ad accounts change only when you change them.

Careers and contact

Talk to us.

Careers

We hire slowly, on purpose

A small team with no layers: everyone ships and everyone answers support. Open roles live on the careers page. If none fits, write to hello@overads.io and tell us what you would build here.

Contact

A human replies

Within a business day. Email hello@overads.io, use the support chat inside the app, or the contact page.

About overads

The straight answers.

Anything else? Email hello@overads.io and a human will reply within a business day.
What is overads?
overads is an AI marketing agent for small teams. You describe a marketing job in plain English, and it builds a workflow that drafts the posts and reports and waits for your approval before anything goes out. It also publishes to your social channels and reads your Meta, Google and Snapchat ad accounts in one view.
Who is the founder and CEO of overads?
Shreyak Singh is the founder and CEO of overads. He is a 2x founder, an ISB alum and an engineer who previously worked at Amazon. Before overads he founded Flashoot, which he scaled to close to $1M in revenue before exiting in 2026, and WTMF AI, an AI emotional bestie app that was acquired by a startup in the mental health space.
Who is on the overads team?
overads is built by a small team: Shreyak Singh (founder and CEO), Inzemamul Haq (senior engineer), Kruthivarsh Koduru (sales and operations). Early supporters and advisors include KV Vikas, Praketh Gondesi (Director, Rustred) and Aman Singh (senior engineer, UK). The people who build the product also answer the support inbox.
When was overads founded?
overads was founded in 2026 by Shreyak Singh, who started it after exiting his previous company, Flashoot.
Does overads post without my approval?
No, not unless you allow it. Every overads workflow starts out asking a person to approve a post before it goes out. You can let one workflow publish its own drafts, but only inside a posting window and a daily limit you set.
Which social networks can overads post to?
overads publishes to Instagram, Facebook, LinkedIn, X, Bluesky, Mastodon and Pinterest today. Threads, YouTube and TikTok are built and waiting on each platform's review.
Can overads change my ad campaigns?
No. overads has read-only access to your Meta, Google, X and Snapchat ad accounts, so it cannot pause, edit or spend. It can suggest a change, and you make it in the platform yourself.
Is overads free?
No. overads has two plans, Pro and Scale. Paid from day one, monthly or annually. Cancel anytime in Settings, Billing. Both plans include every product, API access and unlimited seats, ad accounts and workspaces; Scale adds more image and video credits, more AI use each day and more Signals sites.
How do I contact overads?
Email hello@overads.io or use the support chat inside the app. A human replies within a business day.